New Beginnings for Woolwich Arsenal


We were invited to make proposals to bring life to the Royal Arsenal at Woolwich which is a major housing led regeneration project.  We recommended a range of possible activities including re-using redundant buildings, events in the public areas, making the hoardings lively, opening up various parts of the site and setting up a stakeholders group for marketing purposes.  The overriding approach was to concentrate on more commercial activity bringing a different kind of customer to the site.

Key Facts

Project dates 2006
Client Berkeley Homes
Brief Uses for redundant buildings and public spaces
Partnerships Berkeley Homes
Results Berkeley adopted several of our proposals in their masterplanning and implementation. The site is becoming more balanced in terms of uses and is attracting a wider range of interesting commercial activity.

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